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Account management - Julius Dost
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Role of Account Management in CaaS
AM scope in B2B CaaS
Quiz: AM scope in B2B CaaS
Customer lifecycle: onboarding→renewal
Quiz: Customer lifecycle: onboarding→renewal
Stakeholders & success metrics
Quiz: Stakeholders & success metrics
Customer Value and Outcome Mapping
Doelen naar outcomes vertalen
Quiz: Doelen naar outcomes vertalen
Value drivers in CaaS
Quiz: Value drivers in CaaS
Value maps per klanttype bouwen
Quiz: Value maps per klanttype bouwen
Outcomes, KPI’s & early warnings
Quiz: Outcomes, KPI’s & early warnings
Commercial Strategy and Negotiations
CaaS Pricing & Packaging Basics
Quiz: CaaS Pricing & Packaging Basics
Contract Terms, SLAs & Indexation
Quiz: Contract Terms, SLAs & Indexation
Renewal Planning & Negotiation Tactics
Quiz: Renewal Planning & Negotiation Tactics
Expansion & Margin Protection
Quiz: Expansion & Margin Protection
Relationship and Stakeholder Leadership
Stakeholder Mapping & Influence
Quiz: Stakeholder Mapping & Influence
Executive Alignment & Account Narrative
Quiz: Executive Alignment & Account Narrative
Cadences, Governance & Escalations
Quiz: Cadences, Governance & Escalations
Conflict Handling & Internal Alignment
Quiz: Conflict Handling & Internal Alignment
Final Review
Synthesis van kernconcepten
Quiz: Synthesis van kernconcepten
Praktijkcheck: toepassing per account
Quiz: Praktijkcheck: toepassing per account
Next steps & learning roadmap
Quiz: Next steps & learning roadmap
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Course information
Account management - Julius Dost
Skill Level
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Beginner
